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Certifications in Wool: Why They Matter More Than Marketing
Certifications matter because they verify what marketing cannot.
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Super 110's - 150's Merino
Suiting
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Superfine Merino Wool & Cashmere
Flannel
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The Passion Blogpost
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The finest fabric still depends on how it is allowed to rest.
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Wool keeps you cool because it was engineered to breathe, not because it was made thinner.
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True luxury wardrobes are built with intent, not excess.
50 years of mastering fibre to fabric, with wisdom of the past, passion of the future.
Features
Introducing our signature MatchlessMerino, made of Merino wool, this crewneck is thinner, softer and finer than regular wool, allowing breathability, comfort and warmth all in one. Dismissing the classic rough and itchy characteristics of wool, premium Merino wool offers an undeniable luxe feeling and classic look, with all-season versatility.
Natural fiber PROVEN to draw moisture away from you - fast.
All season versatility that keeps you warm when it’s cold and cool when it’s hot.
Eco-friendly natural fiber.
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Benefits
Introducing our signature MatchlessMerino
All season versatility that keeps you warm when it’s cold and cool when it’s hot.
Eco-friendly natural fiber.
Natural fiber PROVEN to draw moisture away from you - fast.
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Sustainability
Ethically sourced materials with a commitment to eco-friendly production. Designed to minimize environmental impact without compromising on quality or style.
Eco-friendly natural fiber.
Natural fiber PROVEN to draw moisture away from you - fast.
All season versatility that keeps you warm when it’s cold and cool when it’s hot.
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